Full coverage related to Transformers from Toy Fair, all in one spot!
A while back, Character Group received a master license from Hasbro to produce toys based on their Stretch Armstrong brand.
At the end of last year, Bumblebee became the first Transformers character to be a stretchable figure.
The UK company is now planning to expand the Stretch Armstrong Transformers line in 2023 along with Star Wars characters.
The company stated that new products will be on display at this year’s UK Toy Fair. Visitors can take a look at the new rage at stand N16.
Though our annual New York Toy Fair is pushed to September this year, Spielwarenmesse and The Toy Fair UK will take place on their usual calendar dates. We’ve received some info from several exhibitors who are set to showcase Transformers toys and licensed merchandise at the 2023 Nuremberg & London Toy Fairs*.
With Transformers: Rise of the Beasts hitting theaters this year, manufacturers are planning to release their products around the movie’s hype.
Exhibitors (Updated: 01/18/2023):
You can check out additional info, after the jump.
The Toy Fair 2023 will take place from the 24th of January to the 26th of January in London, UK.
Spielwarenmesse 2023 will take place from the 1st of February to the 5th of February in Nuremberg, Germany.
The Toy Association posted word of their flagship gathering’s 2023 return to The Javits Center in its new fall time slot.
The Toy Association’s Board of Directors, comprised of executives from companies of all sizes, made the decision to shift the tradeshow’s timing to fall from February based on a number of factors, many of which were accelerated by the pandemic. These factors include, but are not limited to, extended lead-times in production supply chain and sourcing and evolved retailer purchasing cycles. The findings were gleaned from multiple member surveys and research work done by consulting firm mdg as part of a multi-year long process to “reimagine” the future of Toy Fair.
Read the full press release here, then sound off on the 2005 boards about what this may mean for future Transformers toy reveals!
Another toy fair bites the dust.
An announcement has been made that Melbourne Toy Hobby Licensing Fair 2022 a.k.a Australian Toy Fair is canceled for the second year in a row.
While the live event is canceled, a digital event will take place in lieu. However, Hasbro’s participation is not announced.
Melbourne Toy Hobby Licensing Fair usually emphasizes on Hasbro‘s Transformers brand with special fan events. It is sad to see it not happening once again due to the COVID-19 pandemic.
You can check out the official statement, after the jump.
Following the cancellation of New York Toy Fair 2022 and Nuremberg Toy Fair 2022, Hasbro has decided to step down from London Toy Fair 2022.
London Toy Fair is the only fair to go ahead this year; while its brethren canceled their shows amidst COVID-19 pandemic fears.
Prior to the cancellation announcement of NYTF, Hasbro stepped down from that fair as well.
However, Hasbro license-holders such as Jazwares, Tomy, Basic Fun, Heathside, and Ravensburger will mark their presence with licensed products.
London Toy Fair 2022 is scheduled to be held from 25th January to 27th January.
Via the official Toy Association website we can confirm that Toy Fair New York 2022 has been cancelled.
Originally set to take place from February 19th to 22nd, 2022 at the Javits Center in New York City, Toy Fair was sure expected to come back for all key players in toy industry. Sadly, Toy Fair won’t happen this year. Read on for for the official statement.
“Key to our efforts these past two weeks has been the balance of some 700 remaining committed toy manufacturers saying they need and want Toy Fair 2022 to build their businesses, weighing that against those departing and seriously on the fence, and needing to provide a sufficient quantity and quality across the retail buying community necessary to deliver a positive experience,” said Steve Pasierb, President & CEO of The Toy Association. “As that balance has shifted, we are obligated to make the best decision in everyone’s interest no matter how heartbreaking for so many and potentially damaging some business’ future prospects. The wide range of other events that occur across New York City during Toy Fair week are now also impacted.”
Read on the full announcement here and then share your impressions on the 2005 Boards.
Following their introduction on Club Mocchi- Mocchi-, TFW2005 learned that Tomy is set to release licensed Transformers vehicles via another one of their subsidiaries.
Known as Monster Treads, the line features off-road versions of regular vehicles and licensed farming vehicles by John Deere.
Optimus Prime and Bumblebee will be the first to receive the Monster Treads treatment and will release somewhere near mid-2022. Both characters will be in their G1 selves and the tires will light up in blue and yellow respectively.
This new line will make its debut during Toy Fair UK 2022.
The exhibition will take place from 25th January to 27th January at Olympia London.
A new rumor is floating around via the NY Post which has Hasbro pulling out of New York Toy Fair next month due to ongoing pandemic concerns. This would have been their return to the main exhibit hall in the Javits Center for the first time in over 10 years. Hasbro has yet to make a statement to confirm this, so things may change. Until then, prepare for another round of virtual reveals in place of our normal February surprises.
Coming to us from the official New York Toy Fair website, we now have word that Hasbro will be returning to the event in-person in 2022. This comes after 2021’s Toy Fair was cancelled due to the covid-19 pandemic. In addition, it is reported that Hasbro will host its own showroom thanks to the space the newly-expanded Javits Center has provided.
As stated on the website:
The Toy Association has announced that the newly expanded Javits Center has paved the way for enhanced experiences and more space for the global toy community to gather at Toy Fair New York 2022. Thanks to the additional square footage, for the first time ever, Hasbro will host its showroom on-site at the 2022 show.
“In the past, due to lack of space, Toy Fair was simply unable to accommodate Hasbro and its many brands and franchisees on-site at the Javits Center,” said Kimberly Carcone, senior vice president of global market events at The Toy Association. “We are thrilled to be able to host Hasbro at the 2022 show, and believe it to be symbolic of the important return to live events and the show’s evolution to serve the business needs of all exhibitors and guests!”
“We’re excited to join industry colleagues at the Javits Center as we return to Toy Fair New York and showcase the power and potential of Hasbro’s Brand Blueprint,” said Eric Nyman, chief consumer officer and chief operating officer of Hasbro Consumer Products. “As we continue our transformation into a leading play and entertainment company, we look forward to sharing an update on our pipeline, storytelling and content built around our powerful brands, to seeing partners and old friends, and to making new connections on the show floor as we kick off 2022.”
The event will take place on February 19-22. Traditionally, New York Toy Fair has proven itself to be one of the best events for Transformers toy reveals and other assorted news. With that in mind, let us know what you’re hoping to see on the boards!
Hello and welcome to another TFW2005 Network event coverage.
We’ve been waiting for this event for quite a while now. In fact, Hasbro took every opportunity to announce that their Investor Event will take place in a grand manner this year. No doubt to rectify for the absence of the usual Toy Fair this time of the year.
Hasbro is not alone this year. Toy giant’s in house entertainment production studio eOne will join Brian Golder and his team to talk about their entertainment offering for the coming year. Yes, you guessed it right: Transformers, G.I. Joe, Power Rangers, My Little Pony, and many, many more.
Oh, one more thing: Joining the likes of Disney, Warner Brothers, and even ViacomCBS, the event will be live streamed across the world.
Without further ado, let’s jump right into Hasbro Investor Day 2021. Check out the video player after the jump, to watch the live stream at 10am EST.