The Transformers licensing agreement between Hasbro and Tomy is trucking through (pun intended) very well and we have received word on a new product for little tikes.
Joining the Tomy Build-A-Buddy series is Optimus Prime.
While the toy does not transform, kids (or adults) can disassemble the figure and reassemble it as a robot or as a semi-truck.
Official Product Description:
“Hasbro’s famous Autobot leader comes to the preschool category with this push-along toy that kids can also build and rebuild as both a robot and a semi-truck, using the working drill and bit that has two AA batteries pre-installed.”
Official Product Details:
- Available: July 2023
- Product Dimensions (in): 13 L x 6.25 W x 7.5 H
- Age grade: 18mos +
Along with Optimus Prime, the company plans to release other Build-A-Buddy toys in 2023; including the Batmobile, John Deere Dump Truck, and a John Deere Tractor.