Hasbro is sharing with us, a blueprint of the Ark from Transformers: War for Cybertron.
Official description:
//Teletraan-1: Access Granted_Ark Blueprint
Take an in-depth tour of the Autobots’ infamous spaceship and save this blueprint for your next video conference call background or desktop wallpaper.
You can download the blueprint from the official Hasbro website or with this news post.
Hasbro has applied for a non-transforming Metroplex trademark at the United States Patent & Trademark Office.
This new application is different from the existing application (2017 onward) due to the description highlighting the fact that the toy does not transform.
Usual Transformers trademarks (including the existing one for Metroplex) carry the following description: “Toy action figures, toy vehicles and toy robots convertible into other visual toy forms”.
However, this non-transforming Metroplex is described as follows:
“Toy action figures and accessories therefor; Toy robots; Toy vehicles and accessories therefor”
There is no official info as to what this trademark is for, but it is very likely that we may see a R.E.D. Metroplex down the line if this trademark is converted (pun intended) to an actual toy.
Appearing in an online conference by the Bank Of America, Hasbro CEO Brian Goldner stated that they are working hand in hand with Entertainment One (eOne for short) to produce various entertainment projects based on Hasbro properties.
Hasbro will also be producing toys for eOne’s original pre-school brands. From Fall 2021 onward, Hasbro will manufacture toys for Peppa Pig (current license-holder: Jazwares) and PJ Masks.
Brian Goldner mentioned that live action production was shutdown in 2020 due to COVID-19, but animated projects went ahead without any problems from Q2 onward. While not specified, this comment may or may not include the upcoming Transformers Live Action Movie and the Animated Movie by Josh Cooley.
However, Hasbro is hoping to restart pre-production and production of Live Action content from November 2020.
Regarding the Snake Eyes Live Action Movie, Mr. Goldner only mentioned that the movie shifted from 2020 to Fall 2021.
An undisclosed Action Man project is in the vault to be developed by eOne. Hasbro mentioned the following:
“Action Man is an incredibly strong brand particularly in Europe. To remind some people: Action Man was G.I. Joe’s European brother; effectively during the original launch period. European children really enjoyed Action Man programming, live action commercials, and other toys & games around that brand. That’s a brand [planned] for reinvention.”
In addition to that, an undisclosed project based on M.A.S.K. was also mentioned.
“We own a brand called M.A.S.K. which was a brand from the 70s and the 80s. It was a competitor at that time to Transformers, that we got through an acquisition that we’re now redeveloping.”
Hasbro had high praise for Transformers: War For Cybertron Netflix series, and stated the following:
“Transformers: War For Cybertron is a fan-oriented television series in animation on Netflix and it’s really driving engagement. I think we’re at a place for the audience to understand where streamed content has now reached such a pivotal point of inflection; where there’s enough content consumption to drive merchandising success. We always believed that we would arrive at this point of inflection and that’s why we had worked on getting more capabilities in storytelling.”
You can check out the rest of the slate, after the jump.
Speaking to the journalists ahead of Festival Of Licensing, Hasbro stated that they have planned Transformers 35th Anniversary Celebrations for the year of 2021.
The celebrations will start at the end of this year in Q4 2020 with collaborations, consumer promotions and retail activations.
Hasbro is set to attend the Festival Of Licensing on October 6th, 2020 and is likely to bring a chunk of sneak peek at their Transformers 35th Anniversary content.
Tune in with TFW2005 as we bring you more info.
Disguise Inc has extended their long-running license agreement with Hasbro, to manufacture costumes based on various Hasbro properties including Transformers.
Disguise, Inc., today announced a renewal to its licensing agreement with Hasbro to design, market, manufacture and distribute Halloween costumes and costume accessories for an additional 3 years commencing in 2021. This includes power house brands such as Transformers, Power Rangers, My Little Pony, G.I. Joe, Hasbro Gaming and more which are Halloween costume staples. In addition to possessing the rights to the entire Hasbro portfolio for North America, Disguise’s Hasbro rights now include Europe in addition to other regions.
Disguise will also manufacture costumes based on several properties by eOne; a Hasbro subsidiary.
“We are thrilled to secure such a meaningful partnership with Hasbro with rights to their entire portfolio of brands, and also with our first-ever global expansion with Hasbro. Building on the success of our line of PJ Masks costumes, we will bring fun and innovation to Peppa Pig and the first Ricky Zoom costumes to hit the market. Disguise is proud of our long standing collaboration with Hasbro. This also marks us as being the only Power Rangers Halloween Costume licensee since inception. We look forward to our growing relationship with Hasbro and to bring these incredible characters to life year after year,” said Tara Hefter, EVP and GM of Disguise, Inc.
You can check out the full press release and the images, after the jump.
New Republic Pictures will co-finance the seventh Transformers Live Action Movie (tentatively titled as Transformers 7) under a new agreement with Paramount Pictures.
This 10 picture deal includes Mission: Impossible 7, Top Gun: Maverick, The Tomorrow War, Infinite, Without Remorse, Coming 2 America, Transformers 7, The Tiger’s Apprentice, Clifford the Big Red Dog, and Under the Boardwalk.
“Our shared success with our partners at New Republic in last year’s ‘Rocketman’ marks only the very beginning of what we know we can achieve as a powerhouse team bringing top-notch films—unrivaled in storytelling and cinematic quality—to audiences everywhere. We are thrilled to be in business together for the long haul” said Paramount Pictures’ Chief Operating Officer Andrew Gumpert.
The seventh Transformers movie was originally supposed to be co-financed by HuaHua Media, China. A fallout with Paramount following the aftermath of the critical & financial failure of Transformers: The Last Knight, led to the deal being nullified.
This new deal was negotiated on behalf of New Republic Pictures by Ken Deutsch of Latham & Watkins, LLP.
Online video game World Of Warships is collaborating with Hasbro’s Transformers in a new campaign titled ‘Transformers: Warships In Disguise‘.
Official Info:
“We are happy to announce that World of Warships is partnering up with Transformers in a brand-new collaboration! Autobots and Decepticons will be introduced for a limited time as themed ship skins and commanders in a much-anticipated update planned for this September. Four iconic Transformers characters will be released initially as unique ship skins and commanders with recognizable phrases and voiceovers. Optimus Prime and Bumblebee will set the stage for the heroic Autobots, with Megatron and Rumble to be available as their eternal foes – the Decepticons. The coming Transformers collaboration with World of Warships will also bring a host of other new content, including special Transformers containers, dedicated in-game Combat missions, camouflages, commemorative flags and patches, and more. Keep an eye out on the official World of Warships website. Your first port of call for new ship releases! https://wo.ws/website”
You can checkout the trailer, after the jump.
Walmart’s official website has been updated with an advert, announcing exclusive Transformers reveals to coincide with an event titled Walmart Collector Con.
The reveals are planned to happen on July 17th at 10am EST.
Some of the exclusive brand reveals:
Wyck Godfrey, president of Paramount’s Motion Picture Group is stepping down from his role after a very successful career. Mr. Godfrey oversaw the “rebirth” of the Transformers and G.I. Joe franchises with Bumblebee and Snake Eyes respectively.
Speaking to his colleagues, former president stated:
“It has been such a blessing to work with all of you at Paramount Pictures, and I am so thankful for the experience and proud of the work we’ve done together. In a little over two short years, I’ve had the great pleasure of overseeing the launch of new studio franchises in A Quiet Place and Sonic, the rebirth of old franchises like Bumblebee and Snake Eyes, the continued run of the ‘Gold Standard’ that is Mission Impossible, and, perhaps most excitingly, the long-awaited returns of ‘Maverick’ and ‘Prince (now King) Akeem’.
Emma Watts (former 20th Century Fox film executive prior to its merger with Disney) will replace Mr. Godfrey and will oversee Transformers and G.I. Joe Franchises. Ms. Watts previously worked on movies such as Deadpool, Logan, Bohemian Rhapsody, and James Cameron’s Avatar.
You can check out Wyck Godfrey’s full statement, after the jump.
Join with us on a watch party… live from Hasbro Pulse to watch the Transformers Fan First Friday.
Fun doesn’t stop there. TFW2005 is ready and waiting to bring you all the cool info and media material directly from Hasbro, as we receive.
Join with your fellow Boards Members on a discussion; as we look forward to the future of the franchise we know and love.
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Posted by Hasbro Pulse on Friday, June 26, 2020