The Toy Association posted word of their flagship gathering’s 2023 return to The Javits Center in its new fall time slot.
The Toy Association’s Board of Directors, comprised of executives from companies of all sizes, made the decision to shift the tradeshow’s timing to fall from February based on a number of factors, many of which were accelerated by the pandemic. These factors include, but are not limited to, extended lead-times in production supply chain and sourcing and evolved retailer purchasing cycles. The findings were gleaned from multiple member surveys and research work done by consulting firm mdg as part of a multi-year long process to “reimagine” the future of Toy Fair.
Read the full press release here, then sound off on the 2005 boards about what this may mean for future Transformers toy reveals!