Activision sent over a press release and video about their upcoming Transformers Prime video games due out in the fall. Check the video below, and read on for full PR details.
FOR IMMEDIATE RELEASE
TRANSFORMERS PRIME™ VIDEO GAME BASED ON THE HIT TELEVISION SERIES
Santa Monica, CA – March 15, 2012- Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc. (Nasdaq:ATVI), is bringing the ultimate TRANSFORMERS video game experience to kids of all ages with the TRANSFORMERS PRIME video game. Based on the hit animated television show produced by Hasbro Studios and currently airing on The Hub television network in the U.S., the game lets fans play as their favorite AUTOBOT characters and embark on an action-packed adventure to save the earth from the evil MEGATRON and his new secret weapon. Players step into the roles of OPTIMUS PRIME, BUMBLEBEE, ARCEE, AUTOBOT RATCHET, BULKHEAD and more as they explore unique vistas all around the world with brawler-style combat and diverse driving sequences. Along the way, gamers cultivate friendships with Jack, Miko and Raf – the human characters from the show – as Team Prime sets out to protect mankind and eliminate the DECEPTICONS once and for all.
“Hasbro Studios has done a phenomenal job with the TRANSFORMERS PRIME television show,” said David Oxford, Executive Vice President at Activision Publishing. “We are collaborating closely with the series creators to capture all the adventure, humor and friendships from the show to create an authentic action experience for TRANSFORMERS fans of all ages to enjoy.”
“Hasbro is thrilled to be working with Activision again on an exciting new TRANSFORMERS video game,” said Mark Blecher, Senior Vice President of Digital Media and Marketing at Hasbro. “The TRANSFORMERS PRIME animated series has resonated strongly with kids and fans and we’re looking forward to delivering this new way to experience the adventure.”
TRANSFORMERS PRIME will hit stores later this year and is being developed exclusively for Nintendo’s Wii™ system and the Nintendo 3DS™ hand-held system by Now Production (NowPro), and for the Nintendo DS™ hand-held system by Altron Corporation. The game has not yet been rated by the ESRB.
For more information and exclusive updates, fans can visit www.TransformersPrimeTheGame.com.
Hasbro, Inc. (NASDAQ: HAS) is a branded play company providing children and families around the world with a wide-range of immersive entertainment offerings based on the Company’s world class brand portfolio. From toys and games, to television programming, motion pictures, video games and a comprehensive licensing program, Hasbro strives to delight its customers through the strategic leveraging of well-known and beloved brands such as TRANSFORMERS, LITTLEST PET SHOP, NERF, PLAYSKOOL, MY LITTLE PONY, G.I. JOE, MAGIC: THE GATHERING and MONOPOLY. The Hub, Hasbro’s multi-platform joint venture with Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) launched on October 10, 2010. The online home of The Hub is www.hubworld.com. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.
Come see how we inspire play through our brands at http://www.hasbro.com. © 2012 Hasbro, Inc. All Rights Reserved.
About Activision Publishing, Inc.
Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.
Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, South Korea, China and the region of Taiwan. More information about Activision and its products can be found on the company’s website, www.activision.com.
Cautionary Note Regarding Forward-looking Statements:Information in this press release that involves Activision Publishing’s expectations, plans, intentions or strategies regarding the future are forward-looking statements that are not facts and involve a number of risks and uncertainties. Activision Publishing generally uses words such as “outlook,” “will,” “could,” “would,” “might,” “remains,” “to be,” “plans,” “believes,” “may,” “expects,” “intends,” “anticipates,” “estimate,” future,” “plan,” “positioned,” “potential,” “project,” “remain,” “scheduled,” “set to,” “subject to,” “upcoming” and similar expressions to identify forward-looking statements. Factors that could cause Activision Publishing’s actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include, but are not limited to, sales levels of Activision Publishing’s titles, shifts in consumer spending trends, the impact of the current macroeconomic environment, the seasonal and cyclical nature of the interactive game market, Activision Publishing’s ability to predict consumer preferences among competing hardware platforms, declines in software pricing, product returns and price protection, product delays, retail acceptance of Activision Publishing’s products, adoption rate and availability of new hardware (including peripherals) and related software, industry competition including from used games and other forms of entertainment, litigation risks and associated costs, rapid changes in technology, industry standards, business models including online and used games, and consumer preferences, including interest in specific genres such as music, first-person action and massively multiplayer online games, protection of proprietary rights, maintenance of relationships with key personnel, customers, licensees, licensors, vendors, and third-party developers, including the ability to attract, retain and develop key personnel and developers that can create high quality “hit” titles, counterparty risks relating to customers, licensees, licensors and manufacturers, domestic and international economic, financial and political conditions and policies, foreign exchange rates and tax rates, and the identification of suitable future acquisition opportunities and potential challenges associated with geographic expansion, and the other factors identified in the risk factors sections of Activision Blizzard’s most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.
HASBRO and its logo, TRANSFORMERS and all related characters are trademarks of Hasbro and are used with permission. © 2012 Hasbro. All Rights Reserved.Game © 2012 Activision Publishing, Inc. Activision is a registered trademark of Activision Publishing, Inc. All rights reserved.
All other trademarks and trade names are the properties of their respective owners.
Wow, I might actually turn on my Wii after almost 2 years
Yes I know but it's also coming this year as is fall of cybertron for ps3 and xbox360. Each console gets one a year which will mean the xbox360 and ps3 will get a new one next year. I'm betting their own prime game, and the wii will get another as well who knows what one that will be.
This IS an Activision game. This might BE their "One a year."
I'm betting next year the xbox360 and ps3 will get a tf prime game. When activision first started publishing the tf games they said they would be doing one every year. This year will be foc, 2014 will be the next movie game, would make sense the one in between the two would be a prime game.
Anyone else catch Ratchet with the Synth En when he transformed?
hm… pass… the trailer wasn't good and for the wii… better keep my money for Fall of Cybertron
Darn…it's only on Nintendo systems. TF games on the DS and Wii never turn out good.
Tis funny… with the awesome power of the Xbox 360 and the PS3 (and Vita), they choose to go with the crappiest of the systems… the Nintendos. As an owner of the Wii and DS, I can honestly say I will pass on TF-Prime, no matter how cool it may look, just because I'm tired of all the kids games being Wii and DS exclusives. I know this may come as a shock to the gaming industry, but PS3 and Xbox owners have kids too! I would EASILY pay $60 for a "Dynasty Warriors"-style game with the 5 core Autobots fighting off hundreds of decepticon drones. Surprises me more companies don't mimic the intensity of the Dynasty Warriors franchise. Those games are a blast to play with a friend, and it would adapt beautifully to Transformers or Ninja Turtles, or almost any other cartoon franchise of a small group up against an army….
Cliffjumper died in the 1st episode, and he got a shitload of toys & was featured in some initial promo art.
I think the person responsible for that Trail should be taken and hit about the head and neck with a large fish.
Its a shame the Cons weakness isn't annoying bitch voices. The Miko would actually prove useful. AW SNAP.
Its on the Wii.
Nobody get your hopes up.
I hope it'll be good, but my expectations are very low. For all we know, it could have been in the making for a while, but I reckon that it's probably a rush job. It would have been nice to at least see some gameplay footage. I know it's a teaser trailer, but I think the general consensus is that the trailer isn't helping the game either way.
Well since it's a nintendo exclusive chances are it will be garbage. (hence why I dont own a nintendo system anymore, havent liked nintendo since Super Nintendo)
All the DS transformers games are lame, boring and bland… the Wii WFC rail shooter… boring.
I'd have hope it it was on PS3 or Xbox 360 and NOT done by the team who did the DotM game, lol
Guess this will be something I will never play LMAO!
Thank god I don't play Video games…
Jack has Cyber Sigma Key power! Raf can hack! Miko can-not shut the fuck up!
Comes out in the Fall, eh? Looks like it'll have some tough competition. Might pick it up for the 3DS if it gets decent reviews.
Its for the WII not any of the Power House Systems so I will pass.
i will get it but it would make most sense to put it under Wii U system after all it is coming out this year! or next year!
i want to see more of the game fottage first!(gameplay) i hope we can play as the descepticons too and not just the autobots!
like the TRANSFORMES MOVIE GAME(THE 1ST LIVE ACTION MOVIE GAME) AUTOBOT AND DECEPTICONS CAMPAIN!! THAT ONE IS THE BEST ONE! AND ALSO THE DESTRUCTION OF THE CITY TOO!
No, that is the EXACT vibe one is supposed to get when the only platforms a game is releasing on are Nintendo ones. (Obvious exceptions are Nintendo-owned properties, and single platform releases like "only on the Wii" or "only on teh 3DS", etc.)
Wii, DS, 3DS?
Well, this went from "hmm, interesting" to "oh, well, more licensed shovelware aimed at unsuspecting youths." in teh blink of an eye.