Hasbro Inc. and Paramount Pictures both confirmed their presence at this year’s Licensing Expo with Hasbro confirming products and marketing material from our beloved Transformers franchise.
Strangely, Paramount Pictures does not list Transformers among the list of items they will be showcasing on the show floor. However, with a summer tent-pole movie coming in, we may very well see some push from Paramount.
Hasbro states the following to the press:
“Hasbro is committed to Creating the World’s Best Play Experiences. From toys and games, television programming, motion pictures, digital gaming and consumer product licensing, Hasbro fulfills the need for play with families around the world. Hasbro Studios and ALLSPARK PICTURES create entertainment brand-driven storytelling.”
My Little Pony, Transformers, Monopoly, Littlest Pet Shop, Nerf, Play-Doh, Magic the Gathering
- Paramount Pictures Booth: U188
- Hasbro Booth: South Seas FIJ
Licensing Expo 2017 will be held at Mandalay Bay Convention Center, Las Vegas from May 23rd to May 25th.