Hasbro 2016 2nd Quarter Financial Conference Call was concluded few moments ago and there were several interesting management remarks relating to Transformers. During the Q&A Session, a journalist raised a question regarding the future of the newly acquired Boulder Media Animation Studio.
Hasbro CEO Brian Goldner told the press which included us that Hasbro will be developing future animated series based on already established Hasbro Franchise Brands and future brands.
“We see an opportunity as we develop new brands and new stories within our franchise brands. It’s an opportunity to expand Boulder [Media Studio]’s capabilities and to continue our content capabilities as a company.”
At the moment, Hasbro will continue working with Animation Studios who are already partnered with the company which includes Polygon Pictures working on Transformers: Robots In Disguise and DHX Media working on Transformers: Rescue Bots.
Hasbro’s franchise brands are named as Transformers, My Little Pony, Littlest Pet Shop, Monopoly, Magic: The Gathering, Nerf and Play-Doh.
Check out what else Hasbro said, after the jump.
“Transformers is also driving a significant business supported by both television animation and theatrical films. The second season of Transformers: Robots In Disguise is airing on Cartoon Network in the U.S. and on networks around the world. Transformers story is being further developed by an all-new digital streaming series in partnership with Machinima kicking off in August and aligned to when our toys and consumer products become available.
Transformers [toy] revenue is down versus last year, but we have a rich content and product line for the year and clearly a strong entertainment calendar and immersive stories and characters moving forward. Transformers: The Last Knight is slated for release by Paramount on June 23, 2017, with two additional Transformers films planned for 2018 and 2019.
In addition, Transformers Earth Wars, the first major Hasbro branded game from Backflip Studios, was released on June 2. With over 3 million downloads in the first month, it quickly rose into the top 100 grossing games in the U.S.”
On a sad note, Hasbro will no longer be making toys for the Jurassic Park Franchise:
“In a movie year Jurassic [Park franchise toys] does about a $100 million. We have half that to do when compared to 2015. We’ve made a decision that at the end of 2017 we will no longer handle Jurassic Park [franchise].We had a great relationship with Universal. But we will no longer handle Jurassic Park [franchise] because we cannot hold a mutually beneficial financial arrangement on that brand.”