November 2015 issue of Licensing Magazine was out today and it highlights a couple of Transformers related articles.
First of all, you may remember that Simba Dickie acquired licensing rights to manufacture Die Cast Vehicles and RC Cars based on the Transformers: Robots In Disguise animated series. The company had announced that the new line will make its debut at the 2016 Nuremberg Toy Fair in Germany on 27th January next year.
“Dickie Toys will develop and market a wide product range of various vehicles, including RC, die cast, light and sound vehicles and play-sets. The deal applies to Europe, Middle East, Africa and Asia, excluding Japan, and the new range will be launched at the 2016 Nuremberg Toy Fair.
Oliver Naumann, managing director of Dickie Toys, added: “We are delighted about the cooperation agreement with Hasbro and are looking forward to developing a successful new range of Transformers licensed toys.”
Speaking of Licensing, the Transformers Brand has earned the rank of #14 out of #30 for the best Entertainment License Property in Europe for the year 2015. #1 position went to Minions while #2 and #3 went to Frozen and Peppa Pig respectively. Congratulations, Hasbro!
f-primusunicron
the only ones im waiting for is a takara retool of strongarm(in the same way they retooled the latest bumblebee) and a warrior class springload, nothing else
Autovolt 127
I thought this was news months ago….weird.
anyways cool.
convoy84
I feel like that's a good choice, seeing as how non-transforming TF stuff doesn't usually work domestically. It's probably a safer choice to put them out where pickings are less slim.
Afterburner
#14 of 30, ouch. Way below potential.
G1StarSaber468
Lets see how this will playout though….
nemisispringer
Seen as though simba makes a lot of KOs and cheap toys/games I really don't think their products are going to reflect well on the transformers brand
AnonymousDwell
Playsets, eh? Could we finally see an Ark or Cybertron style playset (that is reasonably priced and easy to acquire I mean)? Though given that it seems the focus is on RiD, I would assume not. Would still be awesome.
Nevermore
Huh.
Simba used to sell KOs of Transformers.
Also, considering official Transformers-branded RC vehicles are already shelfwarming, I seriously wonder what Hasbro is hoping to achieve with this.
Death333
So no US and Japan huh?
The13Primes
I only just finished season 1 now im out of things to watch, better hunt down GO!
03Mach1
It could be because I've had too much alcohol but could someone tell me what thisis and exactly why I should care.
SilverOptimus
News Post: Simba Dickie Transformers: Robots In Disguise Toys To Debut Next January