If you or someone you know are drawn to coloring, it may interest you to know that Painting Lulu, maker of the Physical-to-digital Coloring Books, has signed a signed licensing agreement with Hasbro to make a new lining of coloring books featuring Hasbro licensed characters including Transformers Rescue Bots, My Little Pony, and Tonka brands.
According to the article from Licensing.biz, Senior vice president of Hasbro Brands Samantha Lomow hopes Hasbro’s brands to reach a wide and diverse audience through the experience Painting Lulu’s products will offer. This looks to be a great start to explore one’s artistic talent and abilities. Check out the full article from Licensing.biz after the break, and for more on the physical-to-digital coloring book, check out Painting Lulu’s How It Works video below. Thanks for board member nstanosheck for bringing us this story
“Painting Lulu has signed a multi- year licensing agreement with Hasbro for a new line of physical-to-digital colouring books.
The firm’s portfolio will now include products featuring the My Little Pony, Transformers Rescue Bots and Tonka brands.
“Teaming up with Hasbro was an easy decision,” said Shay Chen, founder and CEO, Painting Lulu.
“Hasbro has always been about great characters and captivating storytelling, and we are pleased to offer our audience an opportunity to engage with Hasbro’s brands across multiple platforms.”
Samantha Lomow, senior vice president of Hasbro Brands, added: “Painting Lulu’s ground-breaking physical to digital colouring book experience aligns perfectly with Hasbro’s commitment to reaching a diverse, wide audience with our licensed product offerings.
“We’re thrilled that our characters will be brought to life in a whole new way.”
The Painting Lulu app is a container app that includes several coloring books, including Lulu & Friends and three licensed books, which are available for purchase within the app.
Other licensed properties will be integrated into the programme in the future.”
Autovolt 127
Neat.
nstanosheck
Here is what I found from Painting Lulu – Coloring Books, Activity Books, Free Coloring App
Painting Lulu – The Future of Coloring
Build your kids' fine motor skills with our Paper-to-Digital
Coloring Pack: Coloring Book, App & Digital Crayon
1. Color in the scan-able coloring book
2. Scan it with the Painting Lulu App
3. Re-color, erase and correct, digitally!
How Does It Work
Painting Lulu is the only Coloring Book that comes with a Digital Crayon and App so your kids can color anytime, anywhere!
Color pages in the book > Scan them to the Painting Lulu App > Color with the Digital Crayon
Frequently Asked Questions
Q: What’s the Digital Crayon? Is It Safe?
A: It’s a "crayon-like" pen with a special rubber tip, making it safe for touch-screen devices. The great thing about the digital crayon is it gives your children the same benefits as coloring with real crayons!
Q: How Can I Download the Painting Lulu App?
A: The App is available to download from the Apple, Google and Amazon App Stores.
Q: How Many Pages Are in the Physical Coloring Book?
A: The “Meet Lulu” edition is made of 100% recycled paper with 32 pages.
Q: Is There a Shipping Cost?
A: We offer FREE shipping on all US domestic orders placed on our website, with no minimum order sizes or special exceptions.
Q: When Should I Get the Product Delivered to Me?
A: When you order from our website, you can expect to receive your order within 4-5 business days.
Q: Can I Return the Product In Case I Am Not Satisfied?
A: You can return the product in the original packaging to our warehouse for a full refund within 14 days of purchase.
Our mission
We help parents develop kids creativity by playing both in real-life and online using our eco-friendly and technology driven activity books.
What we believe in
We believe that when we finish to use a product, we should do our best to ensure that its raw materials be reused and recycled for the future of our children and our earth. So, get some crayons and start coloring with Painting Lulu! Your kids can start coloring with our Coloring App or print them for free. Theses coloring pages are fun and easy way to help kids develop motor skills,understand color concepts, improve eye-hand coordiantion and enhance picture comprehension.
Press Releases
For media Inquiries please contact: [email protected]
Thundershot
Print your own coloring book?
Or an app to color on your iPad, from the looks of it
Autoboty
What exactly is a "paper-to-digital coloring book"? I mean, what are its functions?
Exinferis
Must… buy… Pony… one…
No idea what this is though!
nstanosheck
Source: Painting Lulu teams with Hasbro for new physical-to-digital colouring books | Latest news from the licensing industry | Licensing.biz
nstanosheck
Painting Lulu has signed a multi- year licensing agreement with Hasbro for a new line of physical-to-digital colouring books.
The firm's portfolio will now include products featuring the My Little Pony, Transformers, Rescue Bots and Tonka brands.
“Teaming up with Hasbro was an easy decision," said Shay Chen, founder and CEO, Painting Lulu.
“Hasbro has always been about great characters and captivating storytelling, and we are pleased to offer our audience an opportunity to engage with Hasbro's brands across multiple platforms.”
Samantha Lomow, senior vice president of Hasbro Brands, added: “Painting Lulu’s ground-breaking physical to digital colouring book experience aligns perfectly with Hasbro’s commitment to reaching a diverse, wide audience with our licensed product offerings.
“We’re thrilled that our characters will be brought to life in a whole new way.”
The Painting Lulu app is a container app that includes several coloring books, including Lulu & Friends and three licensed books, which are available for purchase within the app.
Other licensed properties will be integrated into the programme in the future.